Safer Sleep Guidelines

Safer Sleep Guidance

At Bloom & Slumber, all sleep support is grounded in safer sleep recommendations from The Lullaby Trust. These evidence‑based principles help reduce the risk of Sudden Infant Death Syndrome (SIDS) and support families to create safe, nurturing sleep environments for their babies.

Babies should always be placed on their backs for every sleep, day and night. A clear, flat, separate sleep space is essential — with a firm mattress and no pillows, duvets, nests, pods, bumpers or sleep positioners. Keeping your baby’s head uncovered and ensuring they sleep in the same room as you for the first six months further supports safer sleep.

A smoke‑free environment before and after birth is vital, as exposure to smoke increases the risk of SIDS. Breastfeeding also offers protective benefits, and families are encouraged to access support if needed.

Bedsharing requires careful consideration. It should never be done if anyone in the bed has consumed alcohol, taken drugs that cause drowsiness, is a smoker, or if your baby was premature or very small at birth. Adult bedding, pillows, pets and other children should be kept away from the baby, and babies should never sleep on a sofa or armchair due to significantly increased risk.

If using slings or carriers, your baby’s airway must remain clear, with their chin off their chest and their face visible at all times.

Following safer sleep advice for every sleep helps keep the risk of SIDS very low. Families can access further guidance through The Lullaby Trust, BASIS, and their midwife or health visitor.